Dreamforce 2025: Agenda, highlights and everything you need to know

Every fall, San Francisco transforms into more than a tech capital—it becomes the heart of the global Salesforce community. Dreamforce 2025 is expected to be no different, with the Moscone Center preparing to welcome tens of thousands of Trailblazers from around the world. But this year’s gathering isn’t just a reflection of where CRM, AI, and data are heading—it’s where the foundation for the next decade of enterprise innovation will be laid.

October 14-16, 2025 | Moscone Center | San Francisco

Why Dreamforce 2025 Matters More Than Ever

Over the past few years, Dreamforce has evolved from a product showcase into a strategic summit where enterprise leaders, product innovators, and ecosystem changemakers meet to define what’s next. The 2025 edition promises to push even further, with an agenda centered around AI-native CRM, real-time data orchestration, and ethical automation—all built on Salesforce’s deepening commitment to trust and performance.

Who Attends Dreamforce?

From admins and developers to architects, first-timers, and seasoned Trailblazers—Dreamforce brings together the entire Salesforce community. No matter your role, team, or industry, this event is built for you.

With past gatherings welcoming more than 180,000 participants, you’ll be learning, networking, and celebrating alongside a global community of peers.

Three epic days. Unlimited impact.

What’s on the Dreamforce 2025 Agenda?

Dreamforce 2025 agenda is going to be packed - thousands of sessions during the three-day event, keynotes for favorite products, alongside smaller sessions on pretty much any topic you can imagine!

Here’s what you can expect in 2025:

➡️ Keynote: This year’s keynote from Marc Benioff is widely anticipated to outline Salesforce’s AI and Data Cloud vision for 2026, setting the tone for what enterprises should be preparing for.

➡️ Dreamforce Hours: Discover the latest innovations in action throughout the Campground and Agentic City.

➡️ Hackathon Showdown: Watch Hackathon finalists pitch innovative solutions to demonstrate the future of agentic applications for a chance to win $$$$.

➡️ Dreamfest: This year’s Dreamfest concert—a benefit for UCSF Benioff Children’s Hospitals—features performances by Metallica and Benson Boone.

➡️ True to the Core: Join Salesforce Co-Founder Parker Harris to hear product leaders share highlights from their product roadmap and answer questions live.

➡️ High-profile interviews: From Sundar Pichai to Ellen Pompeo, from Tekedra Mawakana to America Ferrera, from Brian Niccol to Soledad O'Brien, see some legendary speakers.

The Expo Hall at Dreamforce

The Expo Hall is the heart of Dreamforce—packed with exhibitors showcasing the newest innovations, products, and services in the Salesforce ecosystem. Explore booths, test-drive demos, and discover tools that can advance your business or career—especially at the AI zones, where you’ll see Agentforce in action. It’s also your spot for swag, raffles, and networking with fellow Trailblazers.

And don’t miss the Salesforce Campground—a hands-on space to experience Salesforce products and live demos up close.

Valorx at Dreamforce 2025: Where to Find Us

As we return to Dreamforce this year, Valorx brings more than upgraded features - we bring momentum, vision, and a new chapter in our AI journey.

October 13, 2025: Semiconductor Leadership Session at Salesforce Tower

Before Dreamforce kicks off, Valorx is hosting a dedicated leadership session for the semiconductor industry on October 13 at Salesforce Tower. This executive event is built for high-tech and chip-industry leaders navigating the new realities of forecasting, demand planning, and revenue operations in the AI era.

Here’s what to expect:

✅ C-suite panels featuring leaders from the semiconductor space

✅ Roadmap previews tailored to high-tech GTM teams

✅ Breakout sessions focused on scaling intelligently with real-time data and automation

If you’re in semiconductors, this session belongs on your Dreamforce agenda.

In fact, a global steel manufacturer adopted Salesforce Manufacturing Cloud—but reps defaulted to Excel when native tools couldn't keep up with forecasting needs.Valorx brought the best of both worlds: real-time Salesforce access with Excel-like speed, scale, and flexibility.

October 14–16: Visit Valorx at Dreamforce 2025 – Booth 524

When the main event begins, we'll be at Booth 524 to show you what’s next in Salesforce productivity.

Valorx is unveiling its first AI-enabled features across Wave and Fusion—intelligent, embedded workflows that support real-time decision-making, error prevention, and forecasting insights.

At the booth, you’ll also experience:

✅ Spreadsheet-native performance inside Salesforce

✅ Live syncing with Excel and Google Sheets

✅ Pivot-table analytics, live forecasting views, and compliance-ready controls

Plus, the Valorx experience wouldn’t be complete without:

- Live demos and hands-on walkthroughs

- Free trial access

- Exclusive merch

And the high energy that made us one of the “Best Booth” winners in 2024.

Highlights from Dreamforce 2024

In 2024, Valorx made quite the splash. We made it to Salesforce Ben’s Top 5 Dreamforce Booths—a testament to both our product's relevance and our cultural resonance. Our beach-themed Wave experience—surfboards, branded shirts, live demos—captured attention not just for its aesthetic, but for what it represented: real productivity, reimagined.

Well, it wasn’t just about standing out visually; it was about making complex Salesforce workflows approachable and fast for real business users. Dreamforce 2024, was a celebration of ideas, impact, and innovation.

We came ready to share the latest updates to both Wave and Fusion with our Founder, CEO Pranav Shah, and Richa Doshi, Director of Product Management at Valorx, speaking alongside Frank Borovsky, Principal at B2Beyond​ at the Manufacturing Session on forecasting.

Come, let's rewind a few moments from Dreamforce 2024.

But recognition is only one part of the story. Over the past year, Valorx has doubled down on building tools that make work faster, data cleaner, and forecasting smarter. Our product roadmap delivered major enhancements to Wave, including performance gains, Matrix grids for multi-layer analysis.

For those who work with forecasts, they can use Matrix to:
✅ Work in custom, multi-dimensional views directly in Salesforce, and it supports a range of forecasting needs (sales planning, demand planning, financial planning).
✅ Manage data more efficiently with bulk editing capabilities in the spreadsheet-like interface (copy/paste, drag/fill, drag/drop, and mass modifier).
✅ Manage long-term, multi-year forecasts effectively with telescoping - the ability to toggle between different time periods in a single view.

Watch Matrix from Valorx Wave in action...

We also introduced Wave Embedded - allowing Salesforce admins to manage live data directly within their CRM interface.

Wave Embedded, built directly within Salesforce, provides the same intuitive experience without requiring a browser extension. It is best for users deeply engaged in Salesforce workflows, such as Designers or Salesforce admins.

Here's a guided product walkthrough of Wave Embedded...

These weren’t just technical upgrades - they were strategic leaps designed for RevOps leaders, Salesforce admins, and sales teams who need to move with speed and precision.

Make the Most of Dreamforce 2025: Here's how

Dreamforce is unlike any other conference—it’s fast-paced, high-energy, and packed with content.

• Don’t chase every session - pick 3-4 each day that will move the needle for your team.
• Leave space in your schedule for serendipity - networking often sparks breakthroughs.
• Prioritize hands-on demos over slide decks - especially if you’re buying or implementing.
• Visit booths like Valorx (524) that can impact your daily Salesforce workflow - not just the roadmap.

Pro tip: Bring a power bank, wear performance shoes, and use the Dreamforce app like your command center.

What Else Can You Expect at Dreamforce 2025?

1️⃣ Networking & Meetups - From role-specific lounges and Trailblazer community gatherings to customer success spotlights and casual happy hours—there’s a place for every connection.

2️⃣ Wellness & Entertainment - Start the day with yoga, recharge at hydration stations, unwind in mental health lounges, or laugh at a comedy set. Because Dreamforce knows learning sticks best when people feel good.

And even if Salesforce isn’t your daily tool, the event delivers value with its focus on business innovation, leadership growth, and industry-shaping technology trends.

FAQ: Dreamforce 2025

1. What is Dreamforce?

Dreamforce is Salesforce’s annual flagship event - bringing together the global Salesforce community of customers, partners, developers, and Trailblazers for three days of innovation, learning, networking, and inspiration.

Launched in 2003, it has grown into one of the tech industry’s most influential conferences. Dreamforce features major product announcements, hands-on training, keynotes from thought leaders (including Salesforce CEO Marc Benioff), and deep dives into the future of CRM, AI, data, and automation.

2. When is Dreamforce 2025?

October 14–16, 2025, at Moscone Center in San Francisco.

3. What types of sessions are at Dreamforce 2025?

• Keynotes: Big-picture insights, live demos, and major product announcements - tailored by industry or role.
• Breakouts: 45-minute deep dives into Salesforce solutions, ending with Q&A.
• Theaters: Quick 20-minute talks packed with tips, how-tos, and best practices.
• Roundtables: Expert-led discussions with peers on shared challenges.
• Workshops: Interactive 60-minute sessions to build hands-on skills.
• Hands-on Training: Guided 60–90-minute labs inside a live Salesforce org - computers provided.

4. What’s new from Valorx at Dreamforce 2025?

Wave continues to set the standard for spreadsheet-native speed inside Salesforce—now with improved performance, deeper embed options, and expanded Matrix Grid capabilities for complex data visualization.

Fusion takes forecasting to the next level by syncing Salesforce with Excel and Google Sheets in real time—giving RevOps, sales, and finance teams live control over field updates, quote precision, and scenario planning.

And at Dreamforce 2025, we debut our first wave of AI-powered features—intelligent workflows that assist with forecasting accuracy, error prevention, and decision-making, without compromising performance or control.

5. What’s happening before the main event?

On October 13, Valorx is hosting a semiconductor leadership session at Salesforce Tower focused on demand planning, revenue operations, and forecasting.

6. Where can I find Valorx at Dreamforce?

Visit Booth 524 for a live walkthrough that shows how Valorx is redefining CRM productivity—and how that shift can shape your 2026 roadmap.